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WhiteBIT's Alex Kozenko on TOKEN2049 insights: Atlas shrugged
Held in Singapore on October 1–2, TOKEN2049 drew wide attention as one of the year’s major crypto events. On the sidelines, we sat down with Alex Kozenko, Chief Marketing Officer at WhiteBIT, to discuss current trends, fading narratives, market fragmentation, and what retail investors should keep an eye on going into 2026. 
What Are Decentralized Data Marketplaces?
The need for data increases. Key developments and business strategies revolve around data, including research, AI training, and marketing. Often, internet users don’t know how their data is collected and sold. Decentralized data marketplaces can solve this issue. 
Incrypted Birthday Meetup: Top Crypto Marketing Trends for 2024
Our journalist Max Pavlov attended the Incrypted Birthday Meetup, celebrating 7 years of Incrypted, Ukraine’s leading cryptocurrency media platform. Explore expert insights on evolving audience engagement strategies in the dynamic world of crypto. 
What is Unichain: Uniswap’s L2 Blockchain and Its Architecture
Industry leaders stay on top by shaping the market through innovation, trendsetting, and marketing influence. With the launch of Unichain, Uniswap’s L2 blockchain, the Uniswap team may have shifted the landscape not just for their platform but for all dApps across the Ethereum ecosystem. GNcrypto appoints Sebastian Scheplitz as new CEO
GNcrypto is pleased to announce the appointment of Sebastian Scheplitz as its new Chief Executive Officer (CEO), effective immediately. As the new CEO, Scheplitz brings more than two decades of experience in digital marketing, AI innovation, and business development, with a proven track record of scaling companies and driving exponential growth. 
Mikko Ohtamaa, a developer of the algorithmic trading protocol TradingStrategy․ai, has voiced concerns about the auditing company CertiK. According to Ohtamaa, CertiK independently adds projects to its Skynet rating list, which assesses cybersecurity, decentralization levels, and more. 
MailerLite, an email marketing platform, has confirmed a security breach leading to the distribution of phishing emails. These fraudulent emails, mimicking various crypto companies, affected 117 entities, including names like WalletConnect, Token Terminal, and the crypto news platform Cointelegraph. 
