Binance vs KuCoin
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GNCrypto editors review services independently. If you click on affiliate links, we may earn commissions, which help support our testing. The goal of our reviews is to provide our readers with the most objective and unbiased overviews of available platforms for spot crypto trading.
Binance vs KuCoin
Binance is the stronger overall pick for spot trading, with deeper liquidity, more assets, and better tools. KuCoin works well for non-U.S. traders who want very low fees and many coins, but it’s not as strong on transparency and regulation.
The Bottom Line
For most spot traders, Binance is the stronger all-round choice: it has a higher overall rating , deeper liquidity, and perfect scores on liquidity, fees, tools and asset coverage. KuCoin is still excellent for active, non-U.S. users who want very low fees, 700+ assets, futures and trading bots – but its lower transparency score and licensing gaps keep its overall rating a bit lower.
- Binance: deeper liquidity and higher volume (≈$31B daily)
- Binance: stronger reliability and transparency scores
- KuCoin: larger asset selection (700+ vs 500+)
- KuCoin: built-in trading bots and advanced automation
- Binance: fewer assets than KuCoin
- Binance: no U.S. license
- KuCoin: lower liquidity and volume (≈$3.8B daily)
- KuCoin: weaker customer support and complex onboarding
Key Features

We have tested both platforms with a real $200 spot trading experience. We would recommend choosing Binance if you want elite spot liquidity, pro tools and a fee system that rewards volume. KuCoin would be your choice if you care about very low fees, a huge coin list and built-in bots.
Binance vs KuCoin at a Glance
| Category | Binance | KuCoin | Edge |
|---|---|---|---|
| Overall GNcrypto rating | 4.8 / 5 | 4.1 / 5 | Binance |
| Best for | Active spot traders | Active, non-U.S. traders | Depends |
| Daily spot volume | ≈$31B | ≈$3.8B | Binance |
| Tradable assets (spot) | 500+ | 700+ | Binance (quality), KuCoin (count) |
| Fees & total cost to trade | Base 0.10%/0.10% | Fees from 0.10% | Draw |
| Product range | Spot, margin, futures, P2P, staking, copy trading | Spot, margin, futures, staking, lending, trading bots | Draw |
| Fiat access & minimum trade size | 4/5 rating; fiat ramps vary by jurisdiction | Serves 200+ countries but no U.S. license; more complex onboarding | Depends on region |
| Reliability, transparency, security | 4/5 reliability & transparency; PoR + SAFU, but legal history and self-published audits | 3.5/5 reliability, 4/5 security; past breach reimbursed in full | Binance |
Binance vs KuCoin – Which Should You Choose?
If you’re a beginner or first-time buyer
Choose: Binance
A more polished interface, strong fiat on/off ramps, and very deep liquidity on major pairs make Binance easier for your first BTC, ETH, or blue-chip altcoin purchases. It feels closer to a mainstream trading app than a complex “pro-only” terminal, while still letting you grow into more advanced features later.
If you’re an active, fee-sensitive spot trader
Choose: KuCoin
Both platforms are cheap, but KuCoin combines low base fees with KCS discounts, margin/futures, and built-in trading bots. If you place many trades, experiment with grid or DCA bots, and care about squeezing every bit of edge out of fees across a huge list of coins, KuCoin is very attractive – especially if you’re outside the U.S.
If you mainly want a curated list of majors
Choose: Binance
You don’t need hundreds of micro-cap tokens – you just want reliable access to the largest, most liquid coins. Binance offers that, plus pro-grade tools and copy trading. It’s a good balance between breadth and quality on the pairs most spot traders actually use.
If you want maximum asset variety and global reach
Choose: KuCoin
KuCoin lists more assets than Binance and serves users in 200+ countries, making it better suited if you like exploring smaller altcoins and niche pairs from a single account. If your priority is “as many markets as possible” plus advanced features like bots and high-leverage derivatives in one place, KuCoin is the more adventurous pick.
Features and Trading Experience Compared
Binance aims at both everyday spot users and algo/power traders in a single ecosystem. In testing, the GNcrypto team found a lot of trading pairs, a full pro terminal and advanced order types (Market, Limit, Stop-Limit, Trailing Stop, OCO).

Traders can rely on Binance for Spot Copy Trading, where you follow signal providers and mirror their spot orders, and grid bots and robust REST/WebSocket/FIX APIs for automated systems.
We should point out seamless transfers between spot, margin, futures, P2P and staking without leaving the platform. Overall, Binance earns 5/5 on tools & order controls and 4/5 on execution quality

KuCoin also leans into an “everything in one place” vision: spot, margin, futures, staking, lending and trading bots are available from a single account.
In our tests spot trading was fast and stable with tight spreads on major pairs. The interface mixes TradingView charts and multiple order types with relatively straightforward navigation.
We would give KuCoin 4.5/5 for liquidity, 4.5/5 for asset selection & tools, but only 3/5 for customer support.
Our Verdict:
In our opinion, it’s a draw. Binance is stronger for high-end “pro” tooling and copy trading, KuCoin shines for users who want bots and derivatives tightly integrated.
Supported Cryptocurrencies, Countries, and Payment Methods
Binance lists 500+ assets and thousands of trading pairs, backed by more than $30B in daily spot volume and around 41% of global spot market share. That’s definitely something to take into account. Non-U.S. traders can enjoy multiple fiat deposit and withdrawal options, but ramps and limits vary sharply by jurisdiction, which is why it only scores 4/5 on fiat access.
KuCoin operates in more than 200 countries and is consistently ranked among the top ten by daily spot volume, with 700+ listed assets across spot, margin and futures. The same as with Binance, they don’t have an operating license in the United States, limiting what U.S. residents can do on the platform.
We should say, that onboarding and KYC are more complex with KuCoin, which can be a friction point even where the platform is accessible.
Payment methods are broad but skewed toward a global, crypto-native audience rather than bank-first U.S. users.
Our Verdict:
KuCoin wins on global availability and raw asset count, Binance wins on regulated fiat ramps where supported.
Supported Assets and Market Access
In our mystery shopping we looked at whether Binance or KuCoin has better market coverage.
Binance is a top crypto currency exchange and it enjoys a 5/5 rating for Asset Selection & Trading Pairs. They handle large volumes in BTC/USDT, ETH/USDT and many alt pairs, supported by a 901 liquidity score on LiquidityFinder.
KuCoin got 4.5/5 on Asset Selection & Tools, reflecting both breadth and the presence of advanced instruments such as futures and bots.
Our Verdict:
Binance edges out KuCoin on quality and market structure. KuCoin wins on sheer number of coins.
Fees and Pricing
Binance’s fee structure is set up as a low-cost venue. Standard maker/taker starts at 0.10% / 0.10% for spot, with discounts for paying in BNB or hitting higher VIP tiers. It’s really cheap to trade there. Promotions and zero-fee campaigns regularly push effective costs even lower for popular pairs.
KuCoin’s fee structure is also extremely competitive. Spot fees start at 0.1%, with additional discounts for paying with KCS and loyalty benefits. It likewise earns a 5/5 rating for Fees & Cost to Trade. For high-frequency traders or those running bots, the low base plus KCS perks can be attractive.
Our Verdict:
Kucoin vs Binance fees come in a draw as they are both at the bottom of the cost curve, with structural differences rather than a clear winner.
Ease of Use, Customer Support
In the Binance review, our testers opened, verified and funded an account, then placed $200 in spot trades to see how the platform behaves for a “normal” user. The advanced terminal and toolset are clearly aimed at pros, but there’s also a lighter view and simple flows for standard spot buyers.
Customer support isn’t scored separately, but overall reliability & transparency comes in at 4/5, and Fiat Access & Minimum Trade Size at 4/5, suggesting a relatively polished, well-run operation with occasional friction around regional rules.
For KuCoin, GNcrypto’s team also opened an account, completed verification and placed live trades. The trading experience itself was fast and stable, with an interface that stays intuitive even when margin and futures tools are visible.
However, onboarding is described as complex. Customer Support is explicitly rated 3/5, the lowest of its main categories.
So in a “kucoin or binance” choice based purely on UX and support, Binance tends to feel more stable and predictable, while KuCoin feels more “power user global”.
Our Verdict:
Binance wins overall on polish and reliability. KuCoin is fine once set up but weaker on onboarding and support.
How We Tested kucoin vs binance
Both exchanges were evaluated using the same GNcrypto methodology, so the Kucoin vs Binance comparison is “apples to apples.”
For both Binance and KuCoin, GNcrypto uses:
- A weighted, category-based model with scores from 1.0–5.0 in 0.1-point steps.
- The same seven core categories: Liquidity & Volume, Fees & Total Cost to Trade, Asset Selection & Trading Pairs, Execution Quality (Market Quality), Tools & Order Controls, Fiat Access & Minimum Trade Size, Reliability & Transparency.
Binance ends up at 4.8/5 overall, KuCoin at 4.1/5, reflecting differences mainly in asset quality scores, reliability/transparency and support.
Because GNcrypto applied identical weights, metrics and testing steps to Binance and KuCoin, their scores directly reflect how each performs for everyday spot traders under the same microscope. Binance’s higher overall rating is not about different rules; it comes from superior scores on liquidity, asset quality and reliability, while KuCoin keeps pace on fees and liquidity but loses ground on transparency and support.
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