OpenAI Reportedly Making $300+ Doughnut Speaker

OpenAI is reportedly preparing its first consumer device: a doughnut-shaped smart speaker that would be priced above $300. People familiar with the plans described the device as ring- or torus-shaped, with a central hole that distinguishes it from typical cylindrical smart speakers.

The product is expected to combine audio playback and voice interaction. It would use OpenAI’s conversational models to answer questions, generate responses and connect with the company’s existing services, according to people with knowledge of the project.

A price above $300 would place the speaker above many entry-level smart speakers and within the range of premium audio or advanced smart-home devices. Sources say OpenAI is targeting consumers seeking a more capable conversational experience; the price may reflect the cost of running advanced models locally or in the cloud.

Details on availability, official features and a release timeline remain unclear. Leaks indicate the device would be sold through OpenAI’s own channels rather than through an established hardware retail partner. Buyers may be encouraged to subscribe for ongoing software updates and model improvements, similar to the company’s software distribution.

If accurate, the device would be OpenAI’s first formal entry into consumer hardware after years focused on software and cloud services. The market includes multiple smart speakers and voice assistants; the reported design and AI focus would differentiate the product.

OpenAI has not confirmed the product or its price. Company representatives did not respond to requests for comment. Design, pricing and the feature set could change before any formal announcement.